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Canadian Red Cross: Associate Director, Digital Product Management

Canadian Red Cross

This is a Full-time position in Montreal, QC posted May 31, 2021.

The Canadian Red Cross Society (CRCS), a not-for-profit, humanitarian organization is seeking an Associate Director of Product Management for Prevention & Safety to join our Philanthropy team.

This is a unique opportunity to work with a world recognized brand, humanitarian organization dedicated to helping Canadians, as well as the most vulnerable throughout the world.

Under the direction of the Senior Director, Creative Brand and Digital, the Associate Director of Product Management for Prevention & Safety will use their considerable skills, expertise and influence to develop and manage strategies focused on Prevention and Safety’s (P& S) digital platforms andproduct ecosystem.

This includes product ownership of the Prevention & Safety (P&S) CRM, My Red Cross (MyRC) Portal, the P& S Learning Management System (LMS), the CRC e-shop and other digital products and platforms as required.

This includes directing and managing all aspects of the software development life cycle for the products.

The role requires the development of a product roadmap, working with stakeholders in senior leadership to articulate business needs and translate those to technical and functional requirements.

The incumbent will be responsible for continually developing and enhancing all aspects of the digital product ecosystem including product features, design, user experience, usability, accessibility, and quality assurance.

Managing the Business Analyst/Scrum Master, the role will also provide direction and management for the sprint planning process and holds responsibility for all sprint ceremonies in product development and deployment.

Who you are: You are a self-starter and able to work in an environment with ambiguity You are supportive and productive team member You excel in a matrix environment and will understand and value the need to work collaboratively with colleagues in a structure that is designed around the philosophy of “One Red Cross”.

You are a dynamic, experienced professional who embraces the fast-paced environment of an organization that responds to the key issues of our time.

You pay attention to detail, have a positive professional attitude, and the ability to work interdependently with colleagues from various programs You will enjoy: Culture : an organization that is guided by our fundamental principles of humanity, impartiality, neutrality, independence, voluntary service, unity and universality Opportunity : to work with the best and brightest in the non-profit field, in an environment that promotes continuous learning, creativity and collaboration Employee Benefits: achieve a work/life balance for you and your new team with competitive vacation time, generous personal days and flexible work arrangements Meaningful Work: you will have the opportunity to grow and learn through meaningful work at one of Canada’s largest non-profit organizations that supports emergencies and saves lives In this role you will: Manage the strategic evolution of the My Red Cross product (“the Portal and CRM”) from a functional, technical, risk, design and user experience perspective Own and manage the Portal from a digital product perspective, alongside the Senior Director, Creative Brand and Digital.

Prioritize bugs and enhancements within development sprints, define functional requirements working with internal business partners, help translate technical requirements and work closely with the Portal Project Manager for sprint grooming, planning and deployments.

Direct and manage the entire My Red Cross team including the CRM Developers, Quality Assurance Lead and Business Analyst/Project Manager to achieve MyRC development goals.

In collaboration with internal business partners, review the holistic user experience for all audience members that use the Portal and develop the strategy to incrementally optimize the experience.

This includes gathering user feedback, conducting user experience tests, articulating new functional and technical requirements, reviewing the information architecture, working with designers to develop the user interface design and working with the project team to implement changes and test results.

Direct and manage third party agency relationships regarding the Portal where it intersects with external plug-ins, platforms and processes Provide analysis and reporting for the performance of the Portal to inform data-driven decisions, including the development of dashboards for key performance indicators.

Communicate with stakeholders (internal and external) on long term and short-term changes to MYRC Develop and own budgets for MyRC and the product roadmap Own the product roadmap for all other digital products in the P& S division, such as the LMS, payment integration and other e-Commerce platforms Provide system maintenance and support for all systems in the digital ecosystem and ensure system integrations are working effectively Manage the products for shared enterprise-wide products and platforms such as the LMS, e-Shop and others as developed.

Manage the strategy and development for all P& S digital properties Ownthe roadmap to proactively ensure best in class product stability, functionality, accessibility and user experience Modernize our integrated technology and lead on the RFP processes, including vendor selection and implementation, for end-of-life platforms such as the LMS and e-Shop Own the technical risk and work with members of Finance, IS, Risk, P& S and Web Dev to mitigate known risks related to cyber security, PCI compliance and other technical risk factors.

Build business cases and get internal support for foundational digital investment and improvements for Prevention and Safety Lead the conceptualization and development of innovative digital products to increase and protect revenue streams Work in partnership with the Manager of Search and CRO to implement conversion rate optimization tests across the various properties, with a focus on growing sales revenue via the Shop and Products sites QUALIFICATIONS EDUCATION AND EXPERIENCE The minimum qualifications for this job are a university degree in Business Administration, Management, Engineering, Computer Science, or related field plus a minimum of 5 years of digital product management experience.

Other requirements: Product management experience working with a web development team and managing tickets and enhancements in a development life cycle Digital channel management experience in website management, user experience testing, pay per click marketing, email marketing, site optimization and other digital sub-channels Experience working with a web development team and managing tickets and enhancements in a development life cycle ABILITIES AND SKILLS Ability to manage multiple priorities in a changing environment Ability to translate technical requirements to functional requirements and vice-versa Literate in the SDLC and able to communicate with technical teams around API connection design and setup, software architecture and design, database design, information and networks security standards Strong understand of technical infrastructure and product analysis tools such as Azure Web Services, MS Dynamics 365, MS Power Apps Portal, Google Analytics and Jira Ability to use different data sources (Power BI, Google Data Studio, SQL, Excel) to compile reports and analyze performances.

Ability to plan product strategy/roadmaps, drive KPIs and analyze product features effectiveness in short and long-term periods.

Ability to generate and manage financial reports related to systems cost, required resources, forecasts, and budgeting.

Ability to lead cross-functional teams to conduct market analysis, user research, design development, and product business performance measurements.

Ability to lead teams to measure product functionalities acceptance criteria and analyze testing results.

Ability to manage multiple priorities in a changing environment Ability to plan, negotiate and execute a product launch and change management to guarantee the success to the launch.

Ability to translate requirements to functional requirements and vice-versa.

Ability to create detailed business cases and use-cases and compare alternative solutions.

Ability to manage suppliers, service providers, and agency relationships.

Ability to establish rapport and credibility and build strong relationships with all levels of internal and external partners in a complex organizational structure.

Ability to effectively prioritize and complete tasks Experience managing agency relationships Ability to establish rapport and credibility and build strong relationships with all levels of internal and external partners in a complex organizational structure Effective facilitation and presentation skills Superior analytical skills Strong oral and written communication skills in English Ability to interpret complex information and to communicate it to a variety of audiences The Canadian Red Cross is committed to gender equality and social inclusion in our workplace.

All qualified applications will receive consideration without regard to sex, gender identity, gender expression, sexual orientation, race, ethnic origin, color, religion, nationality, disability, age, or any other characteristic protected by applicable law.

We encourage all qualified persons to apply particularly Indigenous peoples, persons with disabilities, ethnic minorities, visible minorities, and others who share our values and contribute to fostering an inclusive and diverse workplace.

Please notify us as soon as possible of any adaptive measures you might require at any stage of the recruitment process.